Google Buys HTC's <span style='color:red'>Pixel Team</span>
Trade news

Google Buys HTC's Pixel Team

　　Google will pay $1.1 billion in cash to acquire HTC's Pixel smartphone operations, including employees and intellectual property, in a deal that represents Google's second major foray into the smartphone business following its brief ownership of Motorola Mobility. 　　HTC has served as the contract manufacturer for Pixel, the Android phone Google introduced last October. Pixel and Pixel XL were designed and developed by Google and not based on any existing HTC device, according to Google.　　Ryan Reith, vice president of mobile device tracking at market research firm IDC, said he didn't see the logic in the deal from Google's perspective. "I don't see why you would want to bring that [manufacturing capability] in house," Reith said.　　Under the terms of the deal, about 2,000 HTC employees — most of whom were already working on the Pixel smartphone — will join Google. Google will also receive a non-exclusive license to HTC intellectual property involved, HTC said. The deal is expected to close early next year.　　The acquisition comes a little more than a year after Google created its own internal hardware division to house products including Pixel phones as well as Google Home, Chromecast and others. As part of that initiative, Google hired David Foster, formerly the head of Amazon's hardware group, to serve as head of Google's hardware group last October. Google plans to unveil its second generation of "Made by Google" products on Oct. 4.　　In a blog posting Thursday (Sept. 21), Rick Osterloh, senior vice president of Google's hardware division, said the HTC employees joining Google have already been working closely with Google on Pixel. Osterloh added, "we're excited to see what we can do together as one team."　　HTC, which for years was one of the top suppliers of handsets, has in the past four or five declined precipitously, Reith said. He said HTC has been shopping itself for a couple of years and that a lot of the firm's top smartphone engineers have departed.　　Speculating, Reith said, "The only thing I could come up with is that they want to control some level of hardware and turn that away from just phones," Reith said. There are any number of firms with experience making Android phones that would be happy to serve as Google's smartphone manufacturer, Reith said. For other products such as smart home products such as Google Home, that contract manufacturing supply is not as well established, he added.　　Prior to the Pixel, HTC also worked with Google on other Google-branded handsets, including the Nexus One in 2010 as well the Nexus 9 tablet in 2014.　　In 2011, Google paid $12.5 billion for Motorola Mobility. It sold most of Motorola Mobility — minus about 2,000 patents and some engineering staff — to Lenovo for about $2.9 billion in 2014.
Key word：
Release time：2017-09-22 00:00 reading：1302 Continue reading>>

Turn to

/ 1

Popular categories
Semiconductors Circuit Protection Electromechanical Embedded Solutions Connectors, Interconnects Sensors, Transducers Optoelectronics Development Kits Test and Measurement Power Fans, Thermal Management Boxes, Enclosures, Racks Cables, Wires Passive Components Others
  • Week of hot material
  • Material in short supply seckilling
model brand Quote
CDZVT2R20B ROHM Semiconductor
MC33074DR2G onsemi
RB751G-40T2R ROHM Semiconductor
TL431ACLPR Texas Instruments
BD71847AMWV-E2 ROHM Semiconductor
model brand To snap up
BP3621 ROHM Semiconductor
ESR03EZPJ151 ROHM Semiconductor
IPZ40N04S5L4R8ATMA1 Infineon Technologies
TPS63050YFFR Texas Instruments
STM32F429IGT6 STMicroelectronics
BU33JA2MNVX-CTL ROHM Semiconductor
Hot labels
ROHM
IC
Averlogic
Intel
Samsung
IoT
AI
Sensor
Chip
Original authorized brand
More Licensed Brands>>
Information leaderboard
  • Week of ranking
  • Month ranking

About us

Qr code of ameya360 official account

Identify TWO-DIMENSIONAL code, you can pay attention to

AMEYA360 mall (www.ameya360.com) was launched in 2011. Now there are more than 3,500 high-quality suppliers, including 6 million product model data, and more than 1 million component stocks for purchase. Products cover MCU+ memory + power chip +IGBT+MOS tube + op amp + RF Bluetooth + sensor + resistor capacitance inductor + connector and other fields. main business of platform covers spot sales of electronic components, BOM distribution and product supporting materials, providing one-stop purchasing and sales services for our customers.

Please enter the verification code in the image below：

verification code